A human billboard is someone who applies an advertisement on his or her person.

Most commonly, this means holding or wearing a sign of some sort, but also may include wearing advertising as clothing or in extreme cases, having advertising tattooed on the body. Sign-holders are known as human directionals in the advertising industry, or colloquially as sign walkers or sign twirlers. Frequently, they will spin or dance with the promotional sign in order to attract attention.

t-shirts
T-Shirts
t-shirt
T-shirts


Advertising on clothing has also long been used, with t-shirts being extremely popular. At first, t-shirts were used exclusively as undergarments, but as early as the 1930s, they were already used for advertising, with a 1939 The Wizard of Oz promotional shirt being a prized collector's item today. The 1948 United States presidential campaign featured a t-shirt with Dew It for Dewey, referring to candidate Thomas Dewey, which is now housed in the Smithsonian Institution.

T-shirts have since been used to advertise all different kinds of products, services, and political messages.

The newest trend is to have moving pictures on clothing.

The first instance of this was done at the 2003 Rugby World Cup, where Telstra girls wore t-shirts outfitted with a small television screen and a DVD player, called TelePAKs. This was duplicated in the United States in 2004 with Adver-Wear that made its debut advertising the film.


Heritage Advertising, Inc.
2581 Old 431 Hwy.
Owens Cross Roads, AL 35763
Telephone: 706-374-0710
Email: email yard-signs.biz

T-Shirts brings you this day in history:

December 29, 1936

Mary Tyler Moore born

Mary Tyler Moore is born in Brooklyn. Moore's family moved to Los Angeles when she was nine. After graduating from high school, Moore married a CBS sales rep and later became interested in television. She appeared in TV commercials and small TV roles until 1961, when she landed the part of Dick Van Dyke's wife, Laura, on The Dick Van Dyke Show. In 1970, Moore landed her own show, The Mary Tyler Moore Show, which became one of the most popular situation comedies of the 1970s. Running from 1970 to 1977, the show spawned numerous spin-offs, including Rhoda, Phyllis, and Lou Grant, all of which were produced by MTM Productions, Moore's company.